Responsibility for the environment
At Rollei, we firmly believe that you can only tackle a problem properly once you have recognized it as a problem and then defined how you have to change it..
That is also the case with climate change. We recognize that climate change and its grave consequences for all living things on our planet were only caused by humans. And we believe that this problem must demand a new way of thinking from all of us. Whether private person or business enterprise.
It has therefore become a leitmotif for us that, in addition to relieving the burden on the environment, we also pay attention to waste avoidance and recyclability. This makes our products more sustainable, more environmentally friendly and, overall, of higher quality.
However, it is also clear to us that a moving train cannot go in the opposite direction at full speed. But: a U-turn also starts with a curve. We start our personal curve in such a way that we start with what we can change at short notice.
For example, by protecting natural resources and therefore making sure to get along with paperless offices as much as possible and also sensitizing our employees accordingly to use as little paper as possible.
But of course it doesn't stop there. Because we have changed the outer packaging of our products, which require a lot of material for larger tripods, for example, so that they can do without plastic as far as possible. For some time now, this has also been the case for the filling material in our shipping boxes, which now do not use plastic.
The reason for this: Plastic takes an extremely long time to break down. And in the process it breaks up into smaller and smaller pieces. We urgently want to avoid this environmental damage.
Another measure that we have already started goes in this direction. We are now working with partners who supply us with plastic that is collected from the oceans in order to relieve the burden on the environment while doing good. Because we process this plastic further and in this way turn it back into raw materials from which we can then manufacture new products.
Our path is far from over, it is just beginning with this measure. Gradually we will identify further points where we can start to improve something that may not have been so good before.
Step by step for our earth.
Your Rollei team